Mailchimp is much simpler than iContact and is built with. 5. 31%, clicks by 100. “Contact list segmentation and regular A/B testing allow us to check what really resonates with specific groups of contacts. You can think of segments as custom filters that allow you to select specific. Based on capabilities, user experience, and integration affordability, we’ve chosen seven options as the best CRMs for Mailchimp: Best free Mailchimp CRM: HubSpot CRM. As per the example for. Segmented email campaigns also had lower unsubscribe rates and lower bounce rates than non-segmented email campaigns. Mailchimp's audience segmentation is a key feature that allows you to divide your customer base into specific groups based on their behavior, preferences, demographics, or purchase history. MailerLite is a Mailchimp alternative and competitor that is solely focused on delivering a simpler email marketing service to their customers, hence the name, lite. Make Sure the Addresses on Your List Are Valid. Mailchimp. Their platform includes services like audience management with lead segmenting, behavioral targeting, CRM, and signup forms. What campaigns or automations they’ve opened or clicked on. . You’ll then move on to the Variables step, so you can decide what. You can say that Squarespace still has a lot of room for improvement in terms of organizing email subscribers. Email segmentation helps you sort your subscribers into different categories. Solid integration for personalized sales outreach: Pipedrive. View Your Contact Import Results. Limited list segmentation: Users can only create up to five active lists and 1,000 static. What’s more, Mailchimp’s Free and Essentials plan both lack core email marketing features like templates, comparative reporting and advanced segmentation that you would have access to on lower tiers with another platform. Pardot unlocks richer data insights through CRM to fuel dynamic list creation and personalized messaging at scale. Sendlane is known for effective mailing lists management, ease of use segmentation options and advanced features of automation tools as compared to Mailchimp. Sendinblue is a great option for small companies too. Today, the platform claims. Mailchimp calls itself the “#1 email marketing and automations brand”, and there is truth to it. 6. • Affordable: MailChimp offers a free plan for small businesses and a range of pricing options for larger businesses, making it an affordable option for businesses. 95 percent higher than. The best Email Automation alternative is Mailchimp, which is free. "Dice. The free plan of Moosend makes it the best alternative to Mailchimp as it offers the best free deal in the entire email industry. . Tags would allow for effective segmentation, and all the fun, yummy stuff that comes with that. If you’re looking for an open-source (free!) CRM with Mailchimp CRM integrations, look no further than. If you have a large list, Mailchimp configures the test so that 50% of your. What’s more, segmentation can also be a way to reduce your. You’ll need a paid plan to access features like an expanded contact list, advanced automations, predictive segmentation, and content optimizer. You can select from 10 filters, such as first name, subscription date, distance from a city, or build a custom field. 1 percent. Each group is made up of a “group category” with individual options (called “group names”) for different types of subscribers in the category. To start with email list segmentation, let’s first talk about hygiene. While they were impressed with how quickly customers started purchasing, Stacie says she used. 10. Mailchimp integration lets easier segmentation of the client database by particular interests or criteria. It can take many forms, including online video, display ads, search engine marketing, paid social ads and social media posts. In the realm of online marketing, email marketing is commonly considered a low-cost but high-impact tool that can increase customer engagement and drive sales. But nearly all marketers value new subscribers to some degree, and it leads the Top 10. Newsletters can be either automation or campaigns. Contact list segmentation using the best, recent, one-time, lapsed, or repeat customers. Access and optimize Mailchimp’s basic marketing tools like forms and landing pages, domain, creative assistant, and marketing CRM for free. The segmentation features of ConvertKit are powerful and intuitive. Moosend makes it easy to segment contacts based on location, gender, age group, browser type, device used, email activity, purchase history, and other criteria. Mailchimp is one of the most popular email marketing software that is good for managing email lists. Just by bringing your contact data into Mailchimp, you gain access to pre-built segments, or ready-made filters that help you make sense of (and use) patterns in your data. You can segment. 5/5 stars. 31% more opens than senders who did not use segmentation. The audience dashboard is a great place to get. 5. Email isn't batch-and-blast, at least not if you're doing it right. Mailchimp can next push custom messages to customers in Salesforce via messages depending on the selected audience. The subgroups can be based on demographics such as geographic location, gender identity, age, ethnicity, income, or level of formal education. Mailchimp’s feature list depends on the tier you select, just like HubSpot. #3) Constant Contact – Cost Effective MailChimp Alternative. The ability to manage your contacts right from your mass email platform is certainly a useful addition. Features and functionality vary by plan. Contents [ hide] Mailchimp Alternatives on Shopify Comparison Chart . This way, you can push relevant email content. Groups in Mailchimp are a category within your list based on what your subscribers are interested in or prefer. Every penny and cent counts when you’re a nonprofit. Click the “Create List” button. You are limited to only five templates, you can't access custom-coded templates, and after. 4. Free account holders have access to basic. Skip to main content. Mailchimp offers more robust list management Audience segmentation is important for any email marketer, allowing for precise targeting and personalization. Used monthly for less than 6 months. Zoho Campaigns: Best for fully integrated business suite. MailerLite. Collect audience’s data from analytics. It includes all the features you’d expect like automation, segmentation, triggered emails, email funnels, autoresponders, A/B testing, and scheduling. You’ll find many options for creating free online surveys offered by various providers. Constant Contact for more templates. 5. ConvertKit is the best platform for individual creators. Persuade them to install your app and start shopping. MailChimp is a piece of software that allows you to handle mailing lists, newsletters, and automated promotions. 95 percent higher than non-segmented campaigns. Finding the Segment (Tag) in Mailchimp. Mailchimp’s email marketing tools make it easy for businesses to create professional emails. Segmenting your. Mailchimp also provides a visual audience builder tool to easily create and manage segments. With some interesting list segmentation options like conditional relationships, Mailchimp gives marketers the power to create advanced automation. 5) Better TrackingGetResponse is a good option for those who need easy and effective list segmentation capabilities. 1. Other great apps like Email Automation are Brevo (Formerly Sendinblue), MailerLite, GetResponse and Campayn. ConvertKit – Best email platform for publishers and content creators. Price: The free plan allows you to send up to 2,000 emails per month and store up to 1,000,000 contacts. When selecting who to send the campaign click the audience that is synced with Ticketsolve and then expand the Segment or Tag dropdown. The idea behind this technique is to engage subscribers with more relevant, targeted emails. Email Builder. Campaign Manager. Segments in MailChimp are 1 of 3 ways to segment and organize your contacts. The Mailchimp address list tool allows you to easily sort and. And, although customer satisfaction is important, email list segmentation gives the marketer what. Choose your notification settings. One way to make sure you’re staying on track is to create a content calendar to schedule your campaigns, blog posts, social media posts, and more. The Recent growth section shows you how many contacts were added to your audience in the last 30 days. And on top of that, Mailchimp data will automatically fill in your marketing campaign tracker. 4. 5. You’ll need a paid plan to access features like an expanded contact list, advanced automations, predictive segmentation, and content optimizer. Our email marketing platform makes it easy for marketers in any type of business to send professional, engaging marketing emails. By segmenting your audience, you can send personalized emails that resonate with each segment, driving engagement. Mailchimp and HubSpot are both marketing platforms that allow you to increase your efficiency as a blogger. Our crowd-sourced lists contains more than 25 apps similar to Atomic List Manager for Web-based, SaaS, Windows, Linux and more. list segmentation other features; Mailchimp: Free up to 2,000 subscribers (only one audience) drip campaigns, welcome emails, and more : advanced - segment lists by location, behavior, etc : behavioral targeting, custom domains: Squarespace: $7/mo ($5/mo annually) 6 great basic options: none: integrates with your Squarespace siteThe answer is obvious. Compare Mailchimp and Microsoft 365 based on features, pricing, verified reviews, integrations & more. If you want to graduate from the free Klaviyo plan with 1,000 or more contacts, you'll have to shell out $45/month. Our Free plan allows you to send up to 2,500 emails per month and have up to 500 total contacts in your audience. Update a Contact Profile. You can also take advantage of high-quality templates, list segmentation, and other advanced features on most of its plans. Segmentation and tagging allow you to organize your subscribers into groups based on their interests, behaviors, and other attributes, making it easier to send targeted and personalized emails to specific groups. Mailchimp. Hustle has a free version at WordPress. Discover audience behavior: MailChimp offers growth, revenue, and engagement reports to help its users understand how their marketing is faring. Mailchimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers. Mailchimp reported that segmented campaigns saw a 14. You can combine multiple types of conditions like demographics, purchase history, email activity, interests, and more to create highly targeted segments. It is an email marketing software that helps you build smart email campaigns to drive revenue. 2. In fact, according to MailChimp's latest segmented-list user data, open rates were a solid 14. According to Hubspot, almost a third of email marketers use segmentation. Salesforce – Best for scaling as your business grows. Go to the appropriate list. This. The 5,000 max contact tier costs $69 per month, while the 50,000 contact tier costs $350 per month. Scroll Box: another tool to grow your email list and generate more leads. With plans starting at $20 a month, Constant Contact is also one of the most affordable email marketing solutions on. How to segment your email list in Mailchimp based on geolocation: Log into your Mailchimp account. PLAN. Go to ConvertKit. Mailchimp’s Marketing CRM tools make it easy to segment your audience and personalize your messaging. Once you've obtained your API key from Mailchimp, head over to Klaviyo. Mailchimp: This tool offers robust segmentation features and uses surveys for audience segmentation and pre-built segments based on various criteria. This will improve deliverability, increase engagement, lower your bounce rate, and fetch you higher quality leads. In order to create an effective marketing strategy, it’s important to segment your audience. ZeroBounce is an email verification tool that ensures your email deliverability, especially when you send high-volume emails. An approachable editor that includes helpful tips and best practices along the way makes Mailchimp an accessible option for both new and experienced email marketers. Automation: Mailchimp's automation feature allows you to set up targeted email campaigns based on specific triggers such as abandoned carts or previous purchases. 20% higher) compared to generic emails (Reference: "The Benefits of Email List Segmentation. HubSpot for longer buyer lifecycles and an all-in-one tool. ActiveCampaign – email automation platform for large businesses. Cost per acquisition (CPA) is a marketing success metric that can be calculated for a campaign, a digital marketing channel (such as email), or across all channels and tactics. Source: Effects of List Segmentation on Email Marketing Stats. You can have prospects skip steps based on previous actions, add automation for list segmentation, run custom code for event tracking and retargeting, and increase conversion rates by providing a personalized experience. Email list segmentation is the process of dividing your email list into smaller groups based on shared characteristics such as subscriber demographics, behavior, or interests. (617) 855-5118 [email protected]. Create segmentation with specialized campaigns to re-engage those subscribers before you lose them completely. Purchase behavior-specific segmentation involves separating customers or subscribers based on their behaviors. Another alternative to MailChimp is Moosend which provides the same features at an affordable price. 743,713 professionals have used our research since 2012. On the Lists page, select the name of the List you’d like to create segments for. Pricing: Lifetime plan starting at $49 for 5000 subscribers; get lifetime access to. Create an email. Emails are easier to collect because 60% of customers like to sign up for an Email List for Promotional Offers. ”. Moosend – Best For Effortless Campaign Creation. Mailchimp has an extensive list of segmentation options depending on the plan you choose. Looking at MailChimp’s study on Double Opt-in vs Single Opt-in where they analyzed the stats of a random sample of 30,000 users, the results are just as what we would expect. Many email marketing services and other companies who have used it carefully, say list segmentation does. Save a segment . MailerLite: Best for. 3. ActiveCampaign for more robust features and advanced marketing automation. Note: Campaign IDs for A/B Testing Campaigns are available through the Campaign API Endpoint's Read method. Robin M. The timeframe can vary based on factors like list size, segmentation complexity, and server load. You can select from 10 filters, such as first name, subscription date, distance from a city, or build a custom field. email list segmentation, features tailored to ecommerce businesses, and many integrations, including WordPress, Shopify, QuickBooks, and Salesforce. Click the Email drop-down, then click Regular. Uploading and copy-pasting them is also an option if you have CSVs or spreadsheets. O ur favorite email marketing platforms for 2023 are: Constant Contact — Best overall. SugarCRM doesn’t have a “per-user per-month” pricing model, making it difficult to compare to the other two products on this best CRM for Mailchimp list. MailerLite – best for beginners. Constant Contact. The team is constantly updating its knowledge base and constantly releasing new guides and. Segmentation by Merge Field Segmentation by merge field (e. The platform offers a lightweight, user-friendly interface that meets the needs of both big business and “mom and pop” operations. , customer type, ZIP code, job title) is the most popular type of email list parsing by MailChimp customers. org that will work for most sites. It’s the perfect all-in-one solution for small businesses. Hyper-segmenting for a. Here are some of the most popular features on Mailchimp’s free plan: Up to 500 subscribers; 500 emails/daily or up to 1,000 a month; Basic email templates;. SuiteCRM. Up to 1,000 subscribers or contacts. Click New Segment (as shown in Image 6) As you want the Mailchimp segmentation to fulfill all the conditions, click the Contacts. Save a segment in the contact table if you know you want to regularly target the same. Mailchimp Free vs Paid. These segments can be based on interest groups, demographic data, e-commerce. The user interface of Moosend is extremely beginner-friendly as it provides an easy drag-and-drop builder. Email marketing keeps bringing the highest return on investment of all online channels. For example, MailChimp applies a star rating to contacts based on their engagement including opens and clicks. That’s where email list segmentation comes into play. Mailchimp: Compared to Constant Contact’s pricing, Mailchimp has four different plans: Free, Essentials, Standard, and Premium. Mailchimp Email Marketing and Automation platform allow companies to fulfill all of their Email correspondence requirements with Customers, Stakeholders, and Affiliates. 31 percent higher and clicks were a whopping 100. The Email marketing engagement and Top locations sections apply to subscribed contacts only. Relevance however means you need to know the differences between individuals… and store that information (and. Bonus: WPBeginner users can use our Constant Contact coupon code and get 20% off. Moosend is an email marketing tool that helps businesses of all sizes reach their customers more efficiently and effectively. Recommended. This product features a customizable dashboard, list segmentation, intuitive automation flows, and SMS and chat campaigns. The aim of list segmentation is to increase the relevance of the emails you send to customers, resulting in a greater number of subscribers opening, reading, clicking on items in your email and then purchasing something from you. You can use AWeber free as long as your subscriber's list is 500. Email list segmentation and personalization are also available to help you group your audience into segments with similar interests and then target them with content tailored to their needs. Segments are used to create target audiences based on shared data. 3. No platform even comes close to the potential reach of email. This integration also allows you to. Misconception #1: You have to start from scratch with segmentation. Pricing: Paid plans start at $15/month, free plan. Drip – Best email marketing automation tool. Key features:. Click the Create button. By using custom form fields, you can build customer segments and tailor your content and marketing campaigns to appeal to subscribed contacts. By segmenting your audience, you can send personalized emails that resonate with each segment, driving engagement and conversions. Save and Manage Segments. Targeted messages to groups within your lists make campaigns more effective. Tip: Align the timing of your pop-up form with the average amount of time a visitor spends on your website. Every click, action, and conversation automatically updates your lists, so you’re always working with the most up-to-date contact data. Let’s look deeper into how Mailchimp's Essentials plans compare with the competitors. 3. 95 percent higher than non-segmented campaigns. Segments can be created in the email builder, the SMS builder, or the contact table. G2 Rank: 4. Click your account name in the lower left, then select the Integrations tab. MailChimp Powerful Segmentation. Klaviyo is great for eCommerce newsletters. ActiveCampaign, giving you an in-depth look at each tool’s features, usability, customer service, pricing plans, and more. You'll get access to all the essential marketing features to grow your small business, like segmentation, tags, surveys, behavioral targeting, templates, landing pages, pop-up forms, single-step automation. Regular segmentation combines up to 5 conditions and is included with all Mailchimp plans. Moosend also easily segments your contacts into specific lists based on a wide range of criteria for more targeted campaigns. As you can see in the above screenshot, MailChimp’s ‘Marketing Platform’ feature list is quite extensive. RM. Copy Article URL. What is the recommended solution to add segments? I was thinking to use MailChimp groups, but the groups count per list is limited to(max 60 groups per list). Save a segment . Mailchimp also doesn’t support AND/OR groups, so you’re stuck with either one or the other, which could be really limiting when you start building complex segments. Mailchimp provides a variety of segmentation options and automation workflows with AI-powered features to optimize email delivery, subject lines, and content. 4. To create a regular email, follow these steps. Segmentation. It allows you to group people at the same stage of the buying process, with similar interests and needs, and personalize your emails at the level of that group. The verdict. These days, they offer a full range of email marketing services for all types of businesses. Key features: The Best Email Marketing Software of 2023. Includes robust features like list segmentation, contact level reporting and ROI tracking. Your unsubscribe rate will drop. It includes all the features you’d expect like automation, segmentation, triggered emails, email funnels, autoresponders, A/B testing, and scheduling. Being ‘relevant’ means sending the right information to the right person at the right time… and the more relevant you are the more success you’ll have. List segmentation will help you send more relevant messages to your subscribers based on their interests or activities. 1. Mailchimp is easy to use and suitable for small businesses, whereas ActiveCampaign is robust and best suited for growing enterprises and experienced marketers. Mailchimp reports that emails sent to segmented lists get an almost 15% increase in click rate. Proper list segmentation is vital for a program's success. Reel inactive customers back in. 79% higher clicks than non-segmented. It then jumps to 5,000 and then 10,000, expanding by 10,000 until you hit the 50,000 tier. Buffer. Five popular choices include Mailchimp, SurveyMonkey, Zoho, Google Forms, and Typeform. Mailchimp has powerful segmentation tools through its audience feature. If you want to create a new segment, click New segment. It is an email marketing software that helps you build smart email campaigns to drive revenue. There are several advanced custom fields you can use, including: Text: Contacts can type their responses here. This will take you to the email checklist, where you’ll choose your settings and design your content. MailChimp’s eCommerce segmentation features are more robust than most people realize, especially when combined with Goal data. While I cannot imagine ever exceeding this number I have decided to use tags for my segmentation and so I copy group information into tags. But pricing is affordable in Wix Ascend. Segmented email campaigns also had lower unsubscribe rates and lower bounce rates than non-segmented email campaigns. There are three basic ways to build an audience on Mailchimp: importing a contact list, manually adding contacts, and adding contacts. ActiveCampaign offers email marketing automation services to build newsletters,. This information is easily attainable and can help you get started with email segmentation. Save a segment in the contact table if you know you want to regularly target the same contacts time after time. Email templates. Add Contacts to Create an Audience. We synced the profiles from our legacy Mailchimp instance to both Klaviyo instances. undefined | Campaign Monitor. Features. Essentials. Mailchimp offers several segmentation conditions. It comes with advanced features, such as list segmentation, automation, and advanced reporting that allow users to run targeted campaigns. The main difference between Mailchimp contacts and subscribers lies in their engagement level. Gingiber first used this segmentation strategy leading up to the 2016 holiday season, and found that sending promotional emails to their most engaged customers a week before Black Friday led directly to increased sales over the holiday weekend. It comes with advanced features, such as list segmentation, automation, and advanced reporting that allow users to run targeted campaigns. Mailchimp’s personalization and segmentation options are robust. MailChimp . 6. The last on our list of Mailchimp alternatives is Moosend. 2. According to Hubspot, almost a third of email marketers use segmentation. This post compares Mailchimp vs. It is an ideal choice for digital marketers , eCommerce platforms, unlike Mailchimp, that solely caters to the needs of small to medium-sized e-commerce businesses. Find the best mailchimp alternative for shopify here. Overall Winner. Fausto Milletari. ActiveCampaign vs Constant Contact: ActiveCampaign’s powerful automation tools are the best on the market, making it a fantastic alternative to Constant Contact, despite having fewer integrations. ActiveCampaign is a robust email automation platform that helps users manage their emailing lists with ease. 2 billion monthly active users. Try creating a segment for those who open less than 10% of your emails and experiment in a couple of ways—try sending more emails to get them involved, or fewer to avoid being annoying. Mailchimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers. G2 Rank: 4. I also talk about what segments are and how you can use them to organize your Mailchimp list. The first on our list of email marketing tools is Mailchimp, which the majority of our survey respondents talked about. I created automations to copy the group information into a tag. For example, Mailchimp allows you to have multiple lists, but the service doesn’t take into account that some contacts are duplicated,. Mailchimp. Head over to Mailchimp and get your campaign set up. I also talk about what segments are and how you can use them to organize your Mailchimp list. SendGrid for transactional. From time to time, you should check email address validity. MailChimp – best for advanced segmentation. Paid plans start at $13 per month: Great for reports and amazing for ecommerce integration. Mailchimp Segments. Incentivized. The software offers many unique features, making it a powerful tool for. Just by bringing your contact data into Mailchimp, you gain access to pre-built segments, or ready-made filters that help you make sense of (and use) patterns in your data. ⭐⭐⭐⭐ Segment in lists and groups and add tags; target each with campaigns and automation Wix Ascend and MailChimp are good email marketing tools and both of them have so many features. With MailerLite’s freemium plan, you can reach 1,000. 6. As you want the Mailchimp segmentation to fulfill all the conditions, click the Contacts Match drop-down menu and choose all (as shown in Image 7). 2. To do this, go to Audience » Segments. You can use pre-built segments to. 5/5 stars. And while Constant Contact offers contact list management features and email list segmentation, Mailchimp gives all users—even those with Free accounts—access to a larger selection of Marketing CRM tools at no additional cost. Then, create your content for each segment based on their needs, interests, and goals. Use groups to sort your subscribed contacts based on their interests and preferences. If you’re on a Mailchimp Premium plan you get more segmentation options however the segmentation options available in all other plans make for very effective targeting. It has a free plan and lower-paid options compared to Constant Contact. Segments automatically update every time a campaign is sent. When it comes to their event-based segmentation, Mailchimp doesn’t support segmentation by the number of times an event was completed. By contrast, Drip’s powerful segmentation works across your entire audience, allowing you to personalize messaging based on how visitors interact with your store. With Mailchimp’s list segmentation features, you can organize your email list, create unique tags for your audience, or even make and send email campaigns based on your customers’ behavior. Target the right customers to win more repeat-business with our predictive analytics tools that can estimate future the buying behavior of your customers. We also happen to have a whole lot of experience with email marketing, list segmentation, MailChimp, Shopify, and of course Klaviyo. Start by clicking on the Audience drop-down list and choose All contacts (as shown in Image 5). If you need any design tips or best practices, we’ve got you covered. Send customers the information they need based on their current lifecycle stage. Advanced segmentation supports multiple, nested conditions and is included with the Standard plan or higher. List segmentation could be made simpler with greater list combination while my organization ran into several issues with Outlook 2010 and 2013. SmartrMail goes beyond just segmenting based on opens and clicks and allows you to segment based on a range of ecommerce relevant factors including:Mailchimp. #1) Campaigner. In your MailChimp account, navigate to Lists. I have even created an xls with all. Both Mailchimp and Constant Contact let you organize your audience at a few levels: Lists, Segments, and Tags. One of the things that make AWeber such a great option is that it really allows you to personalize your campaigns to your audience. Training videos. 95% more clicks and 14. Top 10 MailChimp KPIs. Instead, you’ll need to create a single list to get the most out of the service. Mailchimp’s segmentation powers hyper. 11 Best Email. The Tags documentation does not list any limit on the number of tags that can be used. Email segmentation is one of the key tactics for delivering personalized messaging. A segmented email list is a hygienic email list. Easy for beginners, powerful for sophisticated marketers. Our crowd-sourced lists contains more than 25 apps similar to Loops for Web-based, Self-Hosted, iPhone, SaaS and more. AWeber is a great alternative if you're using a lot of different tools and are looking for a platform that can integrate them easily. SendGrid. 1. Segments can be created in the email builder, the SMS builder, or the contact table. The MailChimp & Shopify Integration is dead - but there's a better solution. That makes it one of the best Mailchimp alternatives for WordPress users. In this video, I show you how to create a Mailchimp segment. This is a full-featured email marketing platform offering a range of tools to help you create, send, and optimize your email. Segment an Audience by Purchase Activity. Based on capabilities, user experience, and integration affordability, we’ve chosen seven options as the best CRMs for Mailchimp: Best free Mailchimp CRM: HubSpot CRM. The email builder is perfect for beginners, and the paid email templates look good. Mailchimp's campaign and automation reports analyze clicks, opens, subscribers' social activity, e-commerce data, and more. Segmentation is the process of dividing your audience into different groups, based on demographics, activity, or any other metric you’d like to use. . Create an email. All Reports endpoints are read-only. 79% higher clicks than non-segmented. The concept of email list segmentation comes from the more general term, “market segmentation” — dividing a target audience into logical sub-groups based on defined criteria. Click your account name in the lower left, then select the Integrations tab. Segmentation. Email segmentation is key to a successful email marketing strategy. Mailchimp. • List Segmentation: Mailchimp allows you to segment your lists based on criteria such as location, interests, and more. Mailchimp Segmentation – How to Segment Lists The Pros and Cons of Mailchimp Email Segmentation When it comes to email segmentation, Mailchimp is one of the companies that have been there since pretty. Limited list segmentation: Users can only create up to five active lists and 1,000 static. Some email marketing segmentation stats: Marketers found a 760% increase in email revenue from segmented campaigns (DMA). The Best MailChimp Alternatives. Not only does it help create different email campaigns but also it includes hundreds of integrations, custom API, and advanced list segmentation. How to segment your email list in Mailchimp based on geolocation: Log into your Mailchimp account. Stay relevant with precise audience segmentation that can be applied to multiple marketing channels, like websites and landing pages—both of which Klaviyo doesn't offer.